Raymond Li

Boosting your website’s search engine ranking requires mastering two key elements of SEO: content SEO vs. technical SEO. But what sets these two aspects apart, and how can you effectively balance them? This article will delve into the fundamentals of each and explains their significance in achieving optimal results. Discover how to implement a winning … Read more

Core Web Vitals helps you ensure a great user experience. But if you’ve gotten a Core Web Vitals assessment failed error recently, you’re not alone. In this blog post, we’ll explain the common reasons for Core Web Vitals failure errors, tools to analyze website performance, and effective strategies to improve these vital metrics. By the … Read more

Mobile-first indexing is here to stay — and for good reason. Mobile devices dominate web traffic, which means businesses must keep up with the changing landscape of search engine optimization (SEO) to reach their target audiences successfully. One such change is the rise of mobile-first indexing. So what is mobile-first indexing? In this post, we’ll … Read more

Keyword stuffing isn’t as common as it once was — but it still happens more than readers — and Google — would like. So if you’re still adding an excessive amount of keywords to web pages in hopes of getting higher rankings, this guide is for you. This ill-advised practice is known as keyword stuffing, … Read more

Crawl budget is essential if you have a website. If you’re new to SEO or have never heard of crawl budget before, don’t worry. In this blog post, we’ll answer the question, “What is crawl budget?” explain why it’s important, and show you how to optimize it for better results. Key Takeaways Crawl Budget Definition … Read more

Keyword cannibalization can significantly impact your website’s rankings. It can dilute your website’s authority and confuse search engines about which page to rank. So, what is keyword cannibalization in SEO, and how can you prevent it? In this blog post, we’ll discuss some examples of keyword cannibalization and teach you how to avoid it to … Read more

As a marketing professional, you already know that search engine optimization (SEO) is crucial for staying ahead of the competition in the digital landscape. But have you considered the significance of semantic SEO in your marketing strategy? With search engine algorithms constantly evolving and smarter search engine technologies emerging, semantic SEO is becoming indispensable. But … Read more

Keyword research enables you to get more organic traffic and customers. But what is keyword research exactly, and how do you use it to bring in valuable business traffic? It doesn’t matter how good your website is at promoting your products and converting customers if no one ever visits it. This is where keyword research … Read more

Brand anchor text is essential for digital marketers and website owners looking to optimize their online presence, especially within Search Engine Optimization, aka SEO. This comprehensive guide dives deep into the topic, covering various aspects ranging from definition and purpose to techniques for practical usage. We also highlight specific industry examples and best practices to … Read more