What Is a Qualified Lead? Definition, Types, and Criteria Explained

what is a qualified lead

Leads are an important part of any sales cycle. But what is a qualified lead, and why does it matter for your business’s long-term success? In this blog post, we’ll explore the definition of qualified leads, the different types of leads, the process of identifying and nurturing leads, and lead scoring. Key Takeaways Qualified Leads … Read more

Sales vs. Operations: What’s The Difference?

sales vs operations

Sales and Operations are two essential business functions critical in determining a company’s success. While they are both different functions, they are highly interconnected and interdependent, significantly impacting one another. Understanding the differences and similarities between these two functions is key to creating a successful and cohesive organization. Key Takeaways Understanding Sales and Operations In … Read more

What Is CRM? Customer Relationship Management Explained

what is crm

Building and maintaining strong customer relationships is the cornerstone of success. But managing customers can be a challenge for sales teams. That’s where customer relationship management (CRM) comes to the rescue. But what is CRM, and how does it benefit your sales process? We’ll explore the world of customer relationship management, examine its essential components … Read more

What Is Lead Generation? An Essential Guide for Beginners

what is lead generation

Lead generation, or lead gen, boosts sales and grows your business by attracting the right leads. In this comprehensive guide, we answer the question, “What is lead generation?” We’ll also explain how it works and which strategies can create the best lead-generation campaign. Let’s dive in! Key Takeaways What Does Lead Generation Mean? Lead generation … Read more

What Is a Purchase Order, and How Can You Create One?

what is a purchase order

Purchase orders help you order and track the purchase of goods and services more efficiently. In this blog post, we’ll answer the question, “What is a purchase order?” so you can use this crucial document to streamline communication and maintain accurate financial and inventory records. Key Takeaways Purchase Order Definition Purchase orders include information about … Read more

What Is Cold Calling? Definition, Benefits, and Best Practices

what is cold calling

As a sales professional, you’ve likely heard the term “cold calling” thrown around in conversations and training sessions. But what is cold calling, and why is it so important in the sales world? In this article, you’ll learn how to cold call and gain a better understanding of the top benefits and challenges. Plus, we’ll … Read more

What Is Sales Training? Definition, Types, and Benefits

what is sales training

Sales training will teach you all the tools you need to succeed quickly and help you outperform your competition. In this article, we will explore the common question of “What is sales training?” along with the different types of sales training programs available.  We will also take an in-depth look at the benefits of successful … Read more

What Is a Sales Quota? Definition, Types, and Benefits

what is a sales quota

Sales quotas can be your business’s best friend — or your sales reps’ worst nightmare. Done right, quotas are a valuable part of the sales process, providing guidance for your sales managers and sales reps while offering clear, useful metrics to keep your revenue on track. Done wrong, however, sales quotas can become just another … Read more