Raymond Li 
Alt text improves accessiblity and search engine optimization (SEO). But what is alt text, and how can you use it to your advantage and to help readers? Alt tags appear in the code of an HTML page and are used by screen readers to convey the context and meaning of an image. In this blog … Read more
If you own a business that caters to local customers, you need to consider optimizing your website for local SEO. But what is local SEO, and how do you get started? In this post, we’ll explore the benefits of local SEO, how it differs from organic SEO, helpful tips for optimizing your site for local … Read more
SERP analysis gives you a competitive edge and helps optimize your content strategy. But what is SERP analysis, and how can it benefit your business? SERP analysis is the process of examining the search engine results pages (SERP) for a specific keyword to understand the ranking factors that determine the positions in which websites appear. … Read more
Understanding link velocity is crucial for any SEO effort, as it can impact how well your website ranks in search engine results pages (SERPs). But what is link velocity, and how does it affect your rankings? In this blog post, we’ll explain this term, its importance, and how to determine the ideal velocity for your … Read more
Private blog networks can improve your search engine rankings and site authority. But what is a PBN, and why is it a hot topic in the world of SEO? In this blog post, we’ll dive into the world of PBNs — what they are, how they work, and the risks and benefits associated with them. … Read more
When talking about search engine optimization (SEO), one of the most important elements that web developers must pay close attention to is title tags. But what are title tags, and why do they matter? Title tags are HTML elements that define the title of a web page, and they play a critical role in both … Read more
Are you struggling to rank your website in search engine results pages (SERPs)? You might have heard of the term “Google sandbox.” But what is the Google sandbox, and does it affect your rankings? The Google sandbox is not an official term, but it’s a phenomenon reported by many webmasters and SEO experts. In this … Read more
If you own a website or are involved in digital marketing, you’ve probably heard the term “Google penalty” before. But what is a Google penalty, and why do they happen? Penalties can cause a website’s ranking to plummet, resulting in a significant loss of traffic and revenue. In this blog post, we’ll look at what … Read more
Google Rankbrain is one of the most important aspects of modern digital marketing, and understanding it is crucial for success. But what is Google RankBrain exactly, and how did it change search? In this blog post, we will define Google RankBrain, explain how it works, and offer effective tips for optimizing your content for this … Read more
Introduced in 2013, Google Hummingbird stands as a major moment for search engine optimization, offering a far cry from earlier updates. What sets Google Hummingbird apart is its unique capacity to decode the specific intent in users’ search inquiries. You might find yourself wondering, what is Google Hummingbird, and how has it revolutionized the landscape … Read more